---
version: "alpha"
name: "Earthy & Organic"
description: "Estilo Earthy & Organic com base bege natural, verdes botânicos e terracota de destaque, ideal para embalagens e marcas sustentáveis."
colors:
  primary: "#F5E6CC"
  secondary: "#2D4F1E"
  tertiary: "#4A4A4A"
typography:
  h1:
    fontFamily: System UI stack
    fontSize: 2.25rem
    fontWeight: 700
  body-md:
    fontFamily: System UI stack
    fontSize: 1rem
    fontWeight: 400
  label-caps:
    fontFamily: System UI stack
    fontSize: 0.75rem
    fontWeight: 500
components:
  button-primary:
    backgroundColor: "{colors.primary}"
    padding: 12px
---

## Overview

Estilo Earthy & Organic com base bege natural, verdes botânicos e terracota de destaque, ideal para embalagens e marcas sustentáveis. Reflete a tendência contemporânea de design sustentável, combinando tons terrosos clássicos com hierarquia cromática funcional para comunicar naturalidade e confiança.

- Density: 5/10 — Balanced
- Variance: 8/10 — Expressive
- Motion: 4/10 — Subtle

- **Style:** Natural, Warm, Sustainable, Authentic
- **Keywords:** organic, earthy, sustainable, packaging, natural, eco-friendly, handcrafted, botanical, warm, calm
- **Era:** Contemporary Sustainable Design
- **Light/Dark:** ✓ Full / ◐ Partial

## Colors

- **Warm Beige** (#F5E6CC) — Primary surface or dominant color
- **Forest Green** (#2D4F1E) — Success states, positive indicators
- **e Slate Grey** (#4A4A4A) — Secondary text, borders, muted elements

## Typography

- **Display / Hero:** System UI stack (-apple-system, sans-serif) — Weight 700, tight tracking, used for headline impact
- **Body:** System UI stack (-apple-system, sans-serif) — Weight 400, 16px/1.6 line-height, max 72ch per line
- **UI Labels / Captions:** System UI stack (-apple-system, sans-serif) — 0.875rem, weight 500, slight letter-spacing
- **Monospace:** JetBrains Mono — Used for code, metadata, and technical values

Scale:
- Hero: clamp(2.5rem, 5vw, 4rem)
- H1: 2.25rem
- H2: 1.5rem
- Body: 1rem / 1.6
- Small: 0.875rem

## Layout

- **Grid:** CSS Grid primary. Max-width containment: 1280px centered with 1.5rem side padding.
- **Spacing rhythm:** Balanced. Base unit: 0.5rem (8px).
- **Section vertical gaps:** clamp(4rem, 8vw, 8rem).
- **Hero layout:** Asymmetric composition.
- **Feature sections:** Asymmetric grid with varied card sizes. No 3-equal-columns.
- **Mobile collapse:** All multi-column layouts collapse below 768px. No horizontal overflow.
- **z-index contract:** base (0) / sticky-nav (100) / overlay (200) / modal (300) / toast (500).

## Elevation & Depth

10%: Terracotta #E27D60 para selos, chamadas e destaque de produto; textura sutil de papel reciclado, bordas orgânicas e microanimações suaves (220-280ms)

- **Physics:** Ease-out curves, 200-300ms duration. Smooth and predictable.
- **Entry animations:** Fade + translate-Y (16px → 0) over 420ms ease-out. Staggered cascades for lists: 80ms between items.
- **Hover states:** Subtle color shift + shadow adjustment over 200ms.
- **Page transitions:** Fade only (200ms).
- **Performance:** Only transform and opacity animated. No layout-triggering properties.

## Shapes

Base corner radius: 8px. See rounded tokens in front matter for the full scale.

## Components

- **Primary Button:** Subtly rounded (0.5rem) shape. Accent color fill. Hover: 8% darken + subtle lift shadow. Active: -1px translate tactile press. Font weight 600. No outer glows.
- **Secondary / Ghost Button:** Outline variant. 1.5px border in muted color. Text in primary color. Hover: subtle background fill.
- **Cards:** Subtly rounded (0.5rem) corners. Surface background. Subtle shadow (0 2px 12px rgba(0,0,0,0.06)). 1px border stroke.
- **Inputs:** Label above input. 1px border stroke. Focus ring: 2px accent color offset 2px. Error text below in semantic red. No floating labels.
- **Navigation:** Primary surface background. Active item: accent color indicator. Font weight 500 when active.
- **Skeletons:** Shimmer animation matching component dimensions. No circular spinners.
- **Empty States:** Icon-based composition with descriptive text and action button.

## Do's and Don'ts

- No emojis in UI — use icon system only (Lucide, Heroicons)
- No pure black (#000000) — use off-black or charcoal variants
- No oversaturated accent colors (saturation cap: 80%)
- No 3-column equal-width feature layouts — use zig-zag or asymmetric grid
- No `h-screen` — use `min-h-[100dvh]`
- No AI copywriting clichés: "Elevate", "Seamless", "Unleash", "Next-Gen"
- No broken external image links — use picsum.photos or inline SVG
- No generic lorem ipsum in demos

- Do Warm Beige dominante (60%)
- Do Forest Green e Slate Grey em 30%
- Do Terracotta controlado em 10%
- Do Aparência natural e sustentável
- Do Boa legibilidade em rótulos/textos
- Do Layout responsivo

## Use Case

Design de embalagens, Marcas orgânicas, Cosméticos naturais, Alimentos artesanais, Produtos eco-friendly

<!-- Source: https://designmd.app.br/library/earthy-organic · designmd.app -->