Pinterest Warm Discovery
Pinterest-inspired warm discovery landing page. Ideal for marketplaces visuais, galerias de inspiração, plataformas de descoberta, e-commerce visual. AI-ready template.
Use case: Marketplaces visuais, Galerias de inspiração, Plataformas de descoberta, E-commerce visual
Historical Context
Inspirado no design do Pinterest, que usa neutrals olive quentes e fotografia como conteúdo primário em um grid masonry icônico.
Technical Specs
Colors
Primary
Secondary
Effects
Canvas branco com neutrals olive/sand quentes (#91918c, #62625b, #e5e5e0) criando atmosfera craft acolhedora. Pinterest Red (#e60023) como acento singular bold e confiante. Texto plum black (#211922) — near-black com subtom ameixa quente. Botões secundários sand (#e5e5e0) com tom quente. Radius generoso: 16px botões, 20px+ cards. Botões circulares (50%) para controles. Masonry grid para conteúdo fotográfico. Badges com fundo warm wash (hsla(60,20%,98%,0.5)). Pin Sans como fonte única.
Light/Dark
✓ Full / ✗ Not Recommended
CSS
background:#ffffff;color:#211922;accent:#e60023;secondary-bg:#e5e5e0;border-radius:16px buttons,20px cards,50% circles;font-family:system-ui,sans-serif;font-weight:600-700 headings,400 body;letter-spacing:-1.2px at 28px
Variables
--bg:#ffffff;--text:#211922;--red:#e60023;--sand:#e5e5e0;--olive:#62625b;--silver:#91918c;--warm-light:#e0e0d9;--dark:#33332e;--radius-btn:16px;--radius-card:20px;--radius-circle:50%
Checklist
☐ Canvas branco com neutrals quentes, ☐ Pinterest Red #e60023 singular, ☐ Texto plum black #211922, ☐ Botões sand #e5e5e0, ☐ Radius generoso 16-20px, ☐ Controles circulares 50%, ☐ Masonry grid, ☐ Responsivo
DESIGN.md
Design System: Pinterest Warm Discovery
1. Visual Theme & Atmosphere
Pinterest-inspired warm discovery landing page. Ideal for marketplaces visuais, galerias de inspiração, plataformas de descoberta, e-commerce visual. AI-ready template.
- Density: 5/10 — Balanced
- Variance: 2/10 — Structured
- Motion: 4/10 — Subtle
2. Color Palette & Roles
- Branco (#ffffff) — Light surface, card backgrounds
- Plum Black (#211922) — Dark surface, primary background
- Pinterest Red (#e60023) — Error states, destructive actions
- Sand Gray (#e5e5e0) — Secondary text, borders, muted elements
- Olive Gray (#62625b) — Secondary text, borders, muted elements
- Warm Silver (#91918c) — Extended palette, decorative use
- Warm Light (#e0e0d9) — Extended palette, decorative use
- Dark Surface (#33332e) — Deep contrast surface
3. Typography Rules
- Display / Hero: system-ui — Weight 700, tight tracking, used for headline impact
- Body: system-ui — Weight 400, 16px/1.6 line-height, max 72ch per line
- UI Labels / Captions: system-ui — 0.875rem, weight 500, slight letter-spacing
- Monospace: JetBrains Mono — Used for code, metadata, and technical values
Scale:
- Hero: clamp(2.5rem, 5vw, 4rem)
- H1: 2.25rem
- H2: 1.5rem
- Body: 1rem / 1.6
- Small: 0.875rem
4. Component Stylings
- Primary Button: Rounded (16px buttons) shape. Accent color fill. Hover: 8% darken + subtle lift shadow. Active: -1px translate tactile press. Font weight 600. No outer glows.
- Secondary / Ghost Button: Outline variant. 1.5px border in muted color. Text in primary color. Hover: subtle background fill.
- Cards: Rounded (16px buttons) corners. Surface background. Subtle shadow (0 2px 12px rgba(0,0,0,0.06)). 1px border stroke.
- Inputs: Label above input. 1px border stroke. Focus ring: 2px accent color offset 2px. Error text below in semantic red. No floating labels.
- Navigation: Primary surface background. Active item: accent color indicator. Font weight 500 when active.
- Skeletons: Shimmer animation matching component dimensions. No circular spinners.
- Empty States: Icon-based composition with descriptive text and action button.
5. Layout Principles
- Grid: CSS Grid primary. Max-width containment: 1280px centered with 1.5rem side padding.
- Spacing rhythm: Balanced. Base unit: 0.5rem (8px).
- Section vertical gaps: clamp(4rem, 8vw, 8rem).
- Hero layout: Split-screen (text left, visual right).
- Feature sections: Zig-zag alternating text+image rows. No 3-equal-columns.
- Mobile collapse: All multi-column layouts collapse below 768px. No horizontal overflow.
- z-index contract: base (0) / sticky-nav (100) / overlay (200) / modal (300) / toast (500).
6. Motion & Interaction
- Physics: Ease-out curves, 200-300ms duration. Smooth and predictable.
- Entry animations: Fade + translate-Y (16px → 0) over 420ms ease-out. Staggered cascades for lists: 80ms between items.
- Hover states: Subtle color shift + shadow adjustment over 200ms.
- Page transitions: Fade only (200ms).
- Performance: Only transform and opacity animated. No layout-triggering properties.
7. Anti-Patterns (Banned)
- No emojis in UI — use icon system only (Lucide, Heroicons)
- No pure black (#000000) — use off-black or charcoal variants
- No oversaturated accent colors (saturation cap: 80%)
- No 3-column equal-width feature layouts — use zig-zag or asymmetric grid
- No
h-screen— usemin-h-[100dvh] - No AI copywriting clichés: "Elevate", "Seamless", "Unleash", "Next-Gen"
- No broken external image links — use picsum.photos or inline SVG
- No generic lorem ipsum in demos
AI Prompt
Act as a Senior Frontend Engineer and Expert UI Designer. Your task is to code a complete Landing Page on the first attempt.
- Landing Page Theme:
- Sections to add:
Generate the final code immediately following these definitions:
Style
- Name: Pinterest Warm Discovery
- Type: Warm White Canvas, Pinterest Red Accent, Pin Sans, Warm Olive Neutrals, Photography-First
- Keywords: pinterest, warm discovery, Pin Sans, Pinterest Red, warm olive neutrals, masonry grid, photography-first, plum black, generous radius, craft-like
- Era: 2024-2026 Visual Discovery
- Light/Dark: ✓ Full / ✗ Not Recommended
Color Palette
- Primary: Branco #ffffff, Plum Black #211922, Pinterest Red #e60023, Sand Gray #e5e5e0
- Secondary: Olive Gray #62625b, Warm Silver #91918c, Warm Light #e0e0d9, Dark Surface #33332e
Visual Effects
Canvas branco com neutrals olive/sand quentes (#91918c, #62625b, #e5e5e0) criando atmosfera craft acolhedora. Pinterest Red (#e60023) como acento singular bold e confiante. Texto plum black (#211922) — near-black com subtom ameixa quente. Botões secundários sand (#e5e5e0) com tom quente. Radius generoso: 16px botões, 20px+ cards. Botões circulares (50%) para controles. Masonry grid para conteúdo fotográfico. Badges com fundo warm wash (hsla(60,20%,98%,0.5)). Pin Sans como fonte única.
AI Visual Direction
Design a Pinterest-inspired warm discovery landing page. White canvas with warm olive/sand neutrals (#91918c, #62625b, #e5e5e0). Pinterest Red (#e60023) as singular bold accent for primary CTAs. Plum black (#211922) text — warm near-black with plum undertone. Sand gray (#e5e5e0) secondary buttons. Generous border-radius: 16px buttons, 20px cards, 50% circular controls. Pin Sans at 70px weight 600 for hero. Photography-first masonry grid layout. Warm badge backgrounds (hsla(60,20%,98%,0.5)).
CSS Technical
background:#ffffff;color:#211922;accent:#e60023;secondary-bg:#e5e5e0;border-radius:16px buttons,20px cards,50% circles;font-family:system-ui,sans-serif;font-weight:600-700 headings,400 body;letter-spacing:-1.2px at 28px
Design System Variables
--bg:#ffffff;--text:#211922;--red:#e60023;--sand:#e5e5e0;--olive:#62625b;--silver:#91918c;--warm-light:#e0e0d9;--dark:#33332e;--radius-btn:16px;--radius-card:20px;--radius-circle:50%
Implementation Checklist
- ☐ Canvas branco com neutrals quentes
- ☐ Pinterest Red #e60023 singular
- ☐ Texto plum black #211922
- ☐ Botões sand #e5e5e0
- ☐ Radius generoso 16-20px
- ☐ Controles circulares 50%
- ☐ Masonry grid
- ☐ Responsivo
Execution Rules
- Strictly follow the defined visual style.
- Use high-quality inline SVG icons (Heroicons or Lucide style) — NEVER use emojis as icons.
- Add
cursor-pointerand smoothhoverstates (transition-all) on all interactive elements. - Required Page Structure:
- Navbar (Logo + Links + CTA)
- Hero Section (Impactful Headline + Subtitle + 2 buttons + 3D/Abstract visual element via CSS)
- Features (3 cards with icons)
- Testimonials (3 cards)
- Pricing (3 tiers, highlight the middle one)
- Final CTA
- Full Footer with social links, privacy policy, terms of use, contact and SEO links.
- All text content must be in English.
- The visual must be CLEARLY distinct — do not create a "default Bootstrap" design. Force the use of the provided design system variables.
- Use
<style>tags in the head for custom classes (especially for complex backdrop-filter effects and animations) that Tailwind CDN doesn't cover. - Full Responsiveness: Layout must adapt perfectly to Mobile, Tablet and Desktop (vertical stack on mobile).
- Include basic SEO, Viewport and Open Graph meta tags in
<head>. - Footer must contain: Copyright 2026, Secondary navigation links and Social media icons.
- Make the creative decisions needed to deliver the complete, functional result now.
Related
Last synced: 4/1/2026